Barclays teamed up with master prankster Dom Joly of ‘Trigger Happy TV’ fame to direct this hidden camera sketch to promote their ATM Premier League Football tickets competition.

A cyclist goes into wild celebration when he wins Barclays Premier League tickets at a Barclays ATM. For choreography & movement, an ‘Evolution of the Celebration’ approach was undertaken where well known Premier League goal celebrations (from Eric Cantona, Alan Shearer, Robbie Keane to Peter Crouch) were reenacted in & around the space surrounding a branch of Barclays in North London.